Moving and Storage Business News

The News Review:

- Extra Space Storage Inc. Announces Conference Call to Discuss First…
- Web 2.0 is all about the money
- ENTERPRISE SYSTEMS Apple’s Xserve: The Server World’s Ugly…
- SAAS is hitting its stride

Extra Space Storage Inc. Announces Conference Call to Discuss First…
sys-con.com – Apr 18, 2007
The Company’s properties comprise more than 430,000 unitsand 46 million square feet rented by over 300,000 individual tenants. TheCompany is the second largest operator of self storage in the UnitedStates. Extra Space Storage Inc. PHONE (801) 562-5556FAX (801) 562-55792795 East Cottonwood Parkway, Suite 400Salt Lake City, Utah 84121www. comFor Information:James OverturfExtra Space Storage Inc.

Web 2.0 is all about the money
San Francisco Chronicle – Apr 18, 2007
Both have powerful interests in profiting from online ad dollars. “This proposed acquisition raises serious competition and privacy concerns in that it gives the Google-DoubleClick combination unprecedented control in the delivery of online advertising and access to a huge amount of consumer information by tracking what customers do online,” Microsoft general counsel Brad Smith said in a statement. “This merger has implications for any company, large or small, that does business on the Internet because it will allow Google to pick winners and losers in the Internet ad space,” said Jim Cicconi, AT&T’s senior executive vice president for external and legislative affairs. How might a merged Google-DoubleClick impact Net users? Mark Welch, an Internet marketing consultant in Hayward, offers this scenario: “Let’s say your wife is unhappy and has been going online to look for divorce attorneys. Then you go online later and visit the New York Times site, and a banner ad comes up for a divorce attorney. ” Clearly this represents a unique opportunity for that lawyer, who has gotten his name into a household that may desire his services. But has the wife’s privacy been violated? Has her otherwise private search resulted in an unintended revelation for her husband? And what if the Association of Divorce Attorneys (which I just invented) decides it wants to purchase a list of prospective clients, just as mortgage brokers purchase lists of real estate leads? Does Google-DoubleClick recognize this and similar requests as a potential revenue bonanza? “From a business standpoint, it’s really nice to work with just one company for your Internet advertising needs,” said Pamela Swingley, president of Savvy Internet Marketing in Orinda…
” David Ewing, president of San Francisco Consulting Group, a marketing firm, agreed that a merger of Google and DoubleClick would have enormous benefits for advertisers, not least providing a better sense of who’s being reached online. “For example, you can see them using this to see how effective a YouTube ad is,” he said. But what about privacy issues? “Consumers are moving toward a trend where they don’t care so much about privacy,” Ewing replied. “The case for privacy on the Internet is eroding rapidly. 0 Expo in San Francisco on Tuesday, Google’s chief exec, Eric Schmidt, made light of the fact that the DoubleClick deal was being criticized by Microsoft and AT&T — two companies that aren’t exactly strangers to antitrust concerns. “They’re wrong,” he said.

ENTERPRISE SYSTEMS Apple’s Xserve: The Server World’s Ugly…
TechNewsWorld – Apr 18, 2007
However, the fight for Apple is far from won. Despite the Xserve’s struggles, Apple has continued to expand the Xserve line and has rolled out new models in addition to the Xserve G4. January 2004 saw the arrival the G5 and in August 2006, the company launched an…
“I haven’t followed the Xserve in depth, mostly because hardly anyone is using it, at least in the SMB (small and medium-sized business) and mid-markets. [It] could be different in the enterprise, but I doubt it. “The world is moving towards two platforms — Windows and Linux,” he continued. “Unix will stick around for quite some time, but it’s not growing. So I’m not sure where another platform like Apple would fit in an enterprise. To Intel InsideThe fifth-generation Xserve is powered by the dual-core Intel “Woodcrest” Xeon processor, running at up to 3.

SAAS is hitting its stride
Washington Post – Apr 18, 2007
correction strong {color:#CC0000;text-transform:uppercase;}SAAS is hitting its strideBusinesses are pushing software-as-a-service into the mainstream, SaaScon attendees hear. Robert MullinsPC WorldWednesday, April 18, 2007; 10:32 AMDelivering software as a service (SAAS), accessed from the Internet rather than installed on a computer, is rapidly becoming the way for businesses to use software, said experts attending a conference Tuesday called SaaScon in Santa Clara, California. SAAS is moving from its early adoption phase last year to mainstream status this year and could be ubiquitous as soon as 2008, said Bill McNee, founder and CEO of market research firm Saugatuck Technology Inc. "We’re beyond the tipping point. We are in the midst of a revolution," said McNee. Saugatuck research shows that 26 percent of companies surveyed use at least one SAAS application in their business in 2007, up from just 11 percent in 2006. By 2010, it forecasts as many as 65 percent will be using at least one application…
Symantec, which specializes in network security and virus protection software licensing, now also offers a SAAS option, Wong said. Its Symantec Protection Network, announced Tuesday at SaaScon, provides a data storage and protection service, which can help companies prevent hackers from breaking into databases to steal valuable customer data. SAAS vendors are likely to expand the types of software they deliver via SAAS to meet growing customer demand, said McNee. The types of applications that companies subscribe to, in order of popularity, include collaboration, customer relationship management (CRM), payroll, travel planning and human resources, among others, he said. Also, customers will be looking for customized applications to meet specific needs.